ALEC BRADLEY MAXX

The Alec Bradley MAXX line was a huge risk to create. At the time, traditional, smaller ring gauge cigars were en vogue. As innovators, we wanted to buck the trend. The challenge was to create a line of large cigars with maximized palate experience and satisfaction at a great value. By using tobaccos from five different countries in a large format cigar, we were able to create balance and complexity. Sometimes, bigger is better.

Wrapper: Nicaragua

Binder: Costa Rica

Filler: Colombia, Nicaragua, Mexico, Honduras

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