ILLUSIONE ONEOFF +53 SUPER ROBUSTO 2018

In June 2018, Illusione released a new incarnation of a brand that Dion Giolito, the company’s founder, acquired from Cuban Crafters in 2017. Illusione OneOff +53 Super Robusto 2018 was a brand that was founded in the early 2000s by Andrea Molinari, an entrepreneur who operated a La Casa del Habano store located in Milan, Italy.

After failing to get a cigar brand of his own made in Cuba, Molinari eventually contracted with the Plasencia family to roll his creations at that company’s Segovia Cigars S.A. factory in Nicaragua. The U.S. distribution of the OneOff brand was handled by Felipe Gregorio Cigars Inc. until it was transferred to Paul Giacalone in 2004. Eventually, the brand ended up in the hands of Miami-based retailer Cuban Crafters for a time before being acquired by Giolito.

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